Forge project thumbnail

Forge

Info

A collection built from wear, not trend. directed and designed the full FORGE 27 capsule collection, drawing conceptual inspiration from '90s Americana and industrial uniforms. My scope included building out the entire visual identity, engineering the heavyweight boxy silhouettes, and applying tactile detailing like embroidery and physical distressing to the physical garments.

Year

2025

Client

Forge Clothing

Services

Concept, Design & Creative Direction

Julian Vance

Brand Strategist

"Hamza perfectly captured the utilitarian aesthetic we needed for the FORGE capsule. His focus on structural design, heavyweight textures, and permanent embroidered details over standard prints created a collection that feels timeless. He translated our concept into a physical reality that completely elevated our brand's identity."

Julian Vance

Brand Strategist

"Hamza perfectly captured the utilitarian aesthetic we needed for the FORGE capsule. His focus on structural design, heavyweight textures, and permanent embroidered details over standard prints created a collection that feels timeless. He translated our concept into a physical reality that completely elevated our brand's identity."

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